Serala is an ancient Sepedi word meaning a stone wall or protective barrier around a settlement. It is the highest point in the Wolkberg range of mountains in North Eastern Limpopo, the cliffs of which form a rampart, guarding a high altitude valley of immense beauty.

When you are on a mountain, you don’t just ‘pay attention’ to your hold or grip.

Attention wavers. It wanes.

If attention can be attracted, it can be distracted too.

Attention can be divided.

When you are on a mountain, what is in your hand, deserves your everything.

So when others may claim that they pay close attention to detail, we don’t. We scrutinise. We inspect, study, investigate, research, and explore every avenue of our business, because, like mountain climbing, we know what is at stake. It is why we have taken the unique approach of ensuring that we have two wealth managers on every one of our accounts. Not only are they accountable to each other, but they’re able to give support where needed. It is their different strengths and teamwork that ensures that you, our client, will summit.

And when you realise the extent of our support, knowing that someone is always familiar with your account, with your financial goals, you’ll be able to take on greater challenges and ‘climb’ even higher.

From retirement to estate planning, we can set a course for you.

Serala.

Your financial summit.

An Affinity Capital Group partner